Adam Crowston is the General Manager of RIZON Truck Canada, bringing 15 years of experience with some of the largest brands in the heavy-duty and commercial truck sectors. Since 2022, Adam has been at the forefront of clean technology, focusing on sustainable transportation solutions. He currently leads a team in Canada focused on the distribution and aftermarket support for RIZON Truck, Daimler’s latest medium-duty, all-electric truck brand. Passionate about delivering world-class solutions, Adam and his team are committed to building a first-class, sustainable, and future-ready presence in the medium-duty EV market.